Side Hustle Kickstarter
Recordings, tools and templates below!
Everything we cover over the next four weeks will be uploaded here 24 hours post session completion, free for you to use as many times as you wish during our time together!
SESSION #01: Clarify
Wednesday, 25th October at 7:30pm
INTENTION: Get SUPER clear and commit to your side hustle idea. You will be guided through a process to clarify WHO your side hustle is for, the problem it's solving, and exactly WHAT it is you're offering. So clear you can TWEET it!
- DOWNLOAD Session #01 workbook below.
- JOIN the Whatsapp group and share your GOAL created in the workshop, and TWEET introduce your side hustle!
- TRIAL Tech Tools to help you build out your avatar! Twitter Advanced Search, and Chat GPT.
HOMEWORK REMINDER: Capture your side hustle idea in a TWEET! Who it's for, the problem it solves, and the results your ideal customer / client gets. We'll go through them together in our next session (and you're welcome to share in the WhatsApp group to get feedback too!).
DOWNLOAD SESSION #01 WORKBOOK HERE!SESSION #02: Create
Wednesday, 1st November at 7:30pm
INTENTION: Design a minimum viable product (MVP) that you can share with your people. You'll be guided through the process on how to package up your offer and get valuable feedback (no more basic "it's good" testimonials).
- DOWNLOAD Session #02 workbook below.
- JOIN the Whatsapp group and share your MVP next step!
- TRIAL Tech Tools to help you capture your MVP Test & Learn Play Date feedback (transcribe audio interviews using Notta), and to help you come up with a Side Hustle name (use Namelix free AI to generate different options... it is BRILLIANT!).
HOMEWORK REMINDER: Make sure to complete your action list for your MVP, including due dates detailing by when you will complete each action (and if anyone will support you!). Ensure to include booking in your Test & Learn Play Dates in there too. The goal is to book in and complete AT LEAST 1x Test & Learn Play Date before our next session. REMEMBER: It's not about your MVP being perfect, it's about it being workable. The more you do it, the easier it will become (and the more priceless feedback you'll get to implement for greater success!).
DOWNLOAD SESSION #02 WORKBOOK HERE!SESSION #03: Sell
Tuesday, 7th November at 7:30pm
INTENTION: With your MVP feedback, now we dive into the nitty gritty numbers. You'll be guided through the process on how to implement feedback and price your offer in a way that feels GOOD for you.
HOMEWORK REMINDER:
1. Compare the market! Find at least 3x other companies that are successfully selling a product / service similar to you, and write down what they're charging, a summary of inclusions, and your point of difference. The key here is to compare your pricing to others, to see if you're in line with "market average" and if not, be in a position to feel CONFIDENT to explain why you are cheaper or more expensive (Step #05 of workbook).
2. Complete your side hustle math! Decide on your final price, and map out how you will achieve your income goal (Step #06 of workbook).
3. Set up your essential resources for selling, and share in the WhatsApp group which ones you're committed to using! (Step #07 of workbook)
MINDSET REMINDER: If you're feeling overwhelmed and disheartened when looking at what others have done and created... REFRAME IT! Instead of "oh no, everyone is doing it... I couldn't possible be successful" - shift to "how GREAT so many people are doing it! Shows there is a need for it, and I get to be part of contributing to this too. There's enough success for us ALL!" And remember, the uniqueness of YOUR MVP? It's YOU! And all that you bring.
- DOWNLOAD Session #03 workbook below.
- JOIN the Whatsapp group and share your MVP pricing strategy!
- READ articles to support your Side Hustle finance journey.
- ARTICLE: Do you need to register as a company or sole trader?
- ARTICLE: Expenses guide for sole traders.
- ARTICLE: How to register as an ABN Sole Trader.
- ARTICLE: What is GST, and how does it work?
- TAX CALCULATOR: For Australian self-employed.
SESSION #04: Share
Tuesday, 14th November at 7:30pm
INTENTION: Marketing to the public (using what you've got!). You'll be guided through the process to create a marketing strategy full of content ideas to cover your Side Hustle promotion for a whole MONTH after we finish (with ease).
HOMEWORK REMINDER: Share your marketing channels in the WhatsApp group, so we can like, comment, watch and cheer on your success!
- DOWNLOAD Session #04 workbook below.
- ADDITIONAL SUPPORT Side Hustle Kickstarter Checklist
BONUS SESSION: Final Q&A
Tuesday, 21st November at 7:30pm
INTENTION: Lana goes through the final questions you have to ensure you're walking away with the confidence, clarity and certainty you need to kickstart your Side Hustle.
- DOWNLOAD Bonus Q&A workbook below.
COMPLETE THIS SURVEY: I would greatly appreciate a final 5 minutes of your time to complete the survey below by sharing your experience of the Side Hustle Kickstarter program! I'm always open to hearing what worked, what didn't, and any ideas on how I can make it better. So please feel welcome to share openly and honestly. All will be received with love!
And to thank you for completing the survey, everyone who shares feedback AND launches their side hustle will go into the draw to be featured as a Case Study across LFC social channels next year, to support your side hustle growth and exposure to a community of amazing women! Exciting times ahead ladies!
BONUS SESSION: Mindset Training
Your mindset workbook is READY to support you through the rest of your journey launching your side hustle into the world.
As a special bonus for you all, I decided to record a *BONUS* training walking through the workbook, where I explain each exercise AND share my own experiences with them (so you can have some real life examples of each of them).
- DOWNLOAD Mindset workbook below.

Who am I and what qualifies me to help you kickstart your Side Hustle?
Great question!
My name is Lana Grace, and I'm an LFC Ambassador and Business Coach who turned her Side Hustle into her Main Hustle.
I can do this because… I’ve BEEN you.
You may not know this, but I used to live a 9-5 corporate life, and was the TEXTBOOK DEFINITION of a dreamer. I had endless ideas but thought none of them were good enough (and never took any action). I was doing a lot of thinking, and NOT a lot of doing, and was simply put... STUCK.
I discovered my love for coaching that had me think “this is it! THIS is what I want my Side Hustle to be!” And after TWO YEARS of sitting on it... I was done with just THINKING about it (as were all my friends and family), and I decided to DO something.
I signed up to a group coaching program, worked up the courage to launch my side hustle with mentorship support, and dreamed of going part time at work to do it one day per week!
4 weeks later, I started my new part time role.
Then I started dreaming of dropping down again to do my Side Hustle two days per week!
You guessed it, I made it happen.
Now? My side hustle has become my full-time-DREAM hustle, and I coach women to stop THINKING, start DOING, and actually bring their Side Hustles to life.

Ladies Who Love Lana Grace

Shilpa, Plain Jaya
www.plainjaya.com.au
"Lana Grace helped me work out how to start my business, and it was enlightening.
Before working with her I had an idea for a business but no idea on how to get started.
There is a lot of information out there, but there's also a lot of irrelevant information that you have to wade through before you find something that helps. I tried to work all of it out myself but nothing worked. I didn't know what to do with my idea, how to find suitable vendors, set up a shopify store, set up social media.
I felt so lost and overwhelmed in this process. I felt like it was too much to deal with.
Today? I have a clear strategy. I have an evolving website that I'm updating with SEO that's working for me. I have social media that I'm posting on regularly. I have a great relationship with my vendors.I feel like it's something I can do and keep doing.
My favourite moment of this experience was just talking through my ideas and bouncing off someone who knows what they're doing. Our conversation is easy and always 2 sided. Lana is a great listener!
I would recommend working with Lana Grace to anyone who needs a guide to walk with you through your business journey. Someone who is by your side listening to your ideas and giving you the best strategies to execute to bring these ideas to life."

Lisa, Pivotal Occupational Therapy
www.pivotal-ot.com
"Having Lana Grace in my corner as I developed the foundations of my business and its direction was exciting and inspiring!
Before working with her I was lacking direction, clarity of vision for my business, and unclear on the culture and values I wanted to install as I transitioned from Founder to CEO with a team. I tried thinking about what to do but ultimately would procrastinate and avoid doing anything at all!
I felt so stuck and overwhelmed, and didn’t know where to start.
Now I have a clear vision, mission, values and goals! The business has an inspired direction and purpose that enables me to stand out from my competitors because my clients are clear on the experience and the service that they will get. And, the team is connected and motivated to achieve the business's vision - they’re all so invested!
I feel so proud of my business and the direction it is heading in.
My favourite moment of this experience was Lana’s generosity, her genuine interest, and her eagerness to get to the core of what it is that was important to me and my business. For someone who has limited understanding of the industry I work in, it didn’t matter at all! Lana always sought to truly understand how it all worked and really get what I was trying to create specifically in my industry and my business. I loved this the most, as I felt like she came on the journey with me to truly understand what I do, so she could be the biggest help possible.
I would recommend working with Lana Grace to anyone who is inspired by their own idea (be it a business, a side hustle, whatever!) but feels stuck with how to move it forward to get the results they desire. Lana can 100% help you create it all!"

Amy, Wear The Damn Dress @wearthedamndress
"Lana Grace helped me to get the kick start I needed to build my styling program and it was such a joyful experience.
Before working with her I had half started a lot of sort of connected projects and I really needed help bringing them together.
I felt so overwhelmed and I just didn’t know where to start. Lana listened to what I needed out of the experience and we practically worked through what I needed to focus on to get things started. We worked together during our time so I left with something tangible “ticked off” at the end of each session.
My favourite moment of this experience was how much we laughed. And how compassionate Lana was when I was flustered, tired or just felt like my head wasn’t in the game.
I would recommend working with Lana Grace to any one looking for a fun, kind, crazy knowledgeable person to help them cut through the chaos and start putting one business foot forward in front of the other."
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The information provided on our website or at this seminar, online course, event, webinar or workshop is general in nature and is not personal financial product advice. Read Full Disclosure Here.